Article Open Access August 08, 2022

Motives of Tourists': Socio-Economic and Challenges of Kwahu Easter Festival (KEF) in Ghana

1
Department of Geography, University of Education, Winneba, Ghana
2
Department of Social Studies Education, University of Education, Winneba, Ghana
3
Department of Hospitality Management, Cape Coast Technical University, Cape Coast, Ghana
Page(s): 176-185
Received
March 10, 2022
Revised
July 11, 2022
Accepted
July 31, 2022
Published
August 08, 2022
Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.
Copyright: Copyright © The Author(s), 2022. Published by Scientific Publications
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APA Style
Gyasi, K. , Bordoh, A. , & Otoo, S. (2022). Motives of Tourists': Socio-Economic and Challenges of Kwahu Easter Festival (KEF) in Ghana. Current Research in Public Health, 2(3), 176-185. https://doi.org/10.31586/ujssh.2022.397
ACS Style
Gyasi, K. ; Bordoh, A. ; Otoo, S. Motives of Tourists': Socio-Economic and Challenges of Kwahu Easter Festival (KEF) in Ghana. Current Research in Public Health 2022 2(3), 176-185. https://doi.org/10.31586/ujssh.2022.397
Chicago/Turabian Style
Gyasi, Kate, Anthony Bordoh, and Samuel Otoo. 2022. "Motives of Tourists': Socio-Economic and Challenges of Kwahu Easter Festival (KEF) in Ghana". Current Research in Public Health 2, no. 3: 176-185. https://doi.org/10.31586/ujssh.2022.397
AMA Style
Gyasi K, Bordoh A, Otoo S. Motives of Tourists': Socio-Economic and Challenges of Kwahu Easter Festival (KEF) in Ghana. Current Research in Public Health. 2022; 2(3):176-185. https://doi.org/10.31586/ujssh.2022.397
@Article{crph397,
AUTHOR = {Gyasi, Kate and Bordoh, Anthony and Otoo, Samuel},
TITLE = {Motives of Tourists': Socio-Economic and Challenges of Kwahu Easter Festival (KEF) in Ghana},
JOURNAL = {Current Research in Public Health},
VOLUME = {2},
YEAR = {2022},
NUMBER = {3},
PAGES = {176-185},
URL = {https://www.scipublications.com/journal/index.php/UJSSH/article/view/397},
ISSN = {2831-5162},
DOI = {10.31586/ujssh.2022.397},
ABSTRACT = {The purpose of the study was to examine the Motives of Tourists; Socio-Economic and Challenges of tourism in Kwahu in the Eastern Region of Ghana The study adopted a descriptive survey research design. The population of the study comprised six (6) communities (Mpraeso, Atibie, Obomeng, Obo Oworobong, and Nketepa in Kwahu South District Assembly (KSDA) in the Eastern Region of Ghana. Purposive and convenient sampling techniques were employed to select two hundred (200) respondents for the study. The main instrument used for data collection was questionnaires. The study employed the statistical package for social sciences (SPSS) to code and process the collected data. Descriptive and relational statistical techniques involving frequencies, percentages, summations, diagrams, and tables were employed in analysing the data. The Chi-square test analysis was used to explore the relationships and differences in perceptions. The study indicated that every tourist, whether local (Ghanaian) or foreign, had at least one of the following motives in mind for participating in the festival; To socialize; For relaxation; For education to participate and witness the paragliding festivals; To take photographs of festival scenes; Other motives like to sell items, especially souvenirs. The study also revealed that the KEF has had some positive socio-economic impact or implications on the area. These among others include: job creation, income generation for locals of the area, infrastructural development, and projection of the image of the area as the festival has become one of the biggest gatherings of revellers in the country, drawing people from all walks of life, nationally and internationally as a result of the introduction of paragliding since 2005, socialization enhancement, medium for cultural exchange and education, and finally serves as a medium for portraying the cultural identity of the people of Kwahu. The study also indicated that the major challenges encountered by tourists during the event were listed in order of degree of intensity: High cost of living, poor road network in the area, intermitted electricity and water supply, poor sanitary conditions in the area, poor health facilities, and unwelcoming attitude of some local residents of the festival area. It is recommended that, residents must be educated about the potential benefits of tourism as an industry helping to achieve sustainable community development. It is also recommended that Ghana tourism authority and Kwahu District Assembly should collaborate to improve on social amenities in the municipality to attract more foreign and local tourists during the festivity.},
}
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%A Gyasi, Kate
%A Bordoh, Anthony
%A Otoo, Samuel
%D 2022
%J Current Research in Public Health

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%T Motives of Tourists': Socio-Economic and Challenges of Kwahu Easter Festival (KEF) in Ghana
%M doi:10.31586/ujssh.2022.397
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TY  - JOUR
AU  - Gyasi, Kate
AU  - Bordoh, Anthony
AU  - Otoo, Samuel
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T2  - Current Research in Public Health
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AB  - The purpose of the study was to examine the Motives of Tourists; Socio-Economic and Challenges of tourism in Kwahu in the Eastern Region of Ghana The study adopted a descriptive survey research design. The population of the study comprised six (6) communities (Mpraeso, Atibie, Obomeng, Obo Oworobong, and Nketepa in Kwahu South District Assembly (KSDA) in the Eastern Region of Ghana. Purposive and convenient sampling techniques were employed to select two hundred (200) respondents for the study. The main instrument used for data collection was questionnaires. The study employed the statistical package for social sciences (SPSS) to code and process the collected data. Descriptive and relational statistical techniques involving frequencies, percentages, summations, diagrams, and tables were employed in analysing the data. The Chi-square test analysis was used to explore the relationships and differences in perceptions. The study indicated that every tourist, whether local (Ghanaian) or foreign, had at least one of the following motives in mind for participating in the festival; To socialize; For relaxation; For education to participate and witness the paragliding festivals; To take photographs of festival scenes; Other motives like to sell items, especially souvenirs. The study also revealed that the KEF has had some positive socio-economic impact or implications on the area. These among others include: job creation, income generation for locals of the area, infrastructural development, and projection of the image of the area as the festival has become one of the biggest gatherings of revellers in the country, drawing people from all walks of life, nationally and internationally as a result of the introduction of paragliding since 2005, socialization enhancement, medium for cultural exchange and education, and finally serves as a medium for portraying the cultural identity of the people of Kwahu. The study also indicated that the major challenges encountered by tourists during the event were listed in order of degree of intensity: High cost of living, poor road network in the area, intermitted electricity and water supply, poor sanitary conditions in the area, poor health facilities, and unwelcoming attitude of some local residents of the festival area. It is recommended that, residents must be educated about the potential benefits of tourism as an industry helping to achieve sustainable community development. It is also recommended that Ghana tourism authority and Kwahu District Assembly should collaborate to improve on social amenities in the municipality to attract more foreign and local tourists during the festivity.
DO  - Motives of Tourists': Socio-Economic and Challenges of Kwahu Easter Festival (KEF) in Ghana
TI  - 10.31586/ujssh.2022.397
ER  -