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Universal Journal of Business and Management
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  1. Home
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  3. Universal Journal of Business and Management
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  5. Volume 1, Number 2, 2021
  6. Article
  7. Table 3

E-cigarette Purchase Intention through Facebook Social Media: A Cross-Sectional Study

Table 3.

Association between online interaction in social media and purchaseintention (N=214)
    Purchase Intention χ2 p-value
  Yes N (%) No N (%)
Like Yes 83 (59.3) 57 (40.7) 5.88 <0.01*
No 31 (41.9) 43 (58.1)
Post Yes 71 (61.7) 44 (38.3) 7.16 <0.00*
No 43 (43.4) 56 (56.6)
Share Yes 92 (60.1) 61 (39.9) 10.14 <0.00*
No 22 (36.1) 39 (63.9)

*Significant at level p<0.05