How to Increase Customer Satisfaction by Beautifying Sports Facilities? What is the Key Role of Service Quality?

Table 2. Results of structural equationmodeling for conceptual and theoretical models

Template routes	B	SE	β	R²	X²	GFI	AGFI	NFI	CFI	AIC	RMSEA
Quality of service and aesthetic	0.362	0.05	2.524	0.47	0.158	1	0.976	0.996	1	11.23	0
Quality of service and customer’s satisfaction	0.163	0.02	0.641	0.3	0.158	1	0.976	0.996	1	11.23	0