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Optimizing the Use of Digital Marketing for Increasing Sales Volume at MSMEs in Mataram, Indonesia

Universal Journal of Business and Management | Vol 1, Issue 2

Table 10. Output Results of The Simple Linear Regression

Unstandardized CoefficientsStandardized Coefficients

ModelBStd. ErrorBeta
1(Constant)4,746.730 6,500.000
Total_x.496.039.72112,648.000
R = 0.721
T table = 1.655

Source: Primary Data Processed, 2020